Bundlenomics When streaming first became a thing, it promised to replace the need for cable TV and lower prices for consumers. Why have hundreds of channels, when you can only pay for what you actually watch? But we all know what happened next. A plethora of streaming services mean that many households spend as much…Read more
Streaming Isn’t Cheap Consumers, especially millennials and Gen Z, think they’re spending too much money on streaming services. Streaming bundles are a great way to save cash. The Disney bundle, for example, includes Disney+, Hulu, and ESPN+ for $24.99 a month without ads, saving subscribers roughly 41% over paying for each service separately. And while…Read more
